IT'S MORE THAN A LIST.

Our database outreach goes far beyond generic newsletters. We activate our list using smart segmentation, dynamic SMS campaigns, and retargeted ads designed to re-engage qualified leads who are most likely to love your home.

We sort by buyer behavior, price point, timeline, and preferences—so your listing is matched with the most aligned audience possible.

Segmented. Personalized. Strategic.

  • Retargeting Campaigns put your home in front of buyers who’ve shown interest—on platforms like Facebook, Instagram, and Google

  • Text Campaigns cut through inbox clutter and drive quick engagement

  • Smart Segments allow us to match the right message with the right buyer based on search behavior, budget, and lifestyle

    This is where data meets action—and where interest turns into showings.

Dashboard interface displaying user statistics and analytics for AgentMoves, featuring graphs and user engagement metrics.

FORTUNE 500 STRATEGY, LOCAL HEART

Behind the scenes, we use AgentMoves—an AI-powered marketing engine that gives us access to the same level of strategy Fortune 500 companies use to drive results.

That means every campaign we run for your home—email, SMS, social, retargeting—is driven by data, optimized by automation, and fine-tuned for speed.

The result? Smarter outreach. Faster follow-up. And the kind of traction that turns casual clicks into serious conversations.

With AgentMoves, we don’t just “market.” We build demand with precision—and deliver the leverage your home deserves.

OMNI-CHANNEL MARKETING

The Toolkit Behind Smart, Profitable Sales

Smart sellers know—likes and views alone don’t sell homes. That’s why our approach isn’t about using every channel every time—it’s about using the right tools to reach the right buyer, in the right way.

Our omni-channel marketing strategy is a curated toolkit we customize to maximize your home’s visibility, story, and value. When used with precision, it builds momentum that leads to stronger offers—and more money in your pocket.

Here’s how we do it:

  • Targeted Ads capture new buyers where they scroll—on Facebook, Instagram, and Google

  • YouTube Tours highlight your home’s story and lifestyle with search-optimized video

  • Email Campaigns drive qualified traffic with messaging crafted for engagement

  • Database Segmentation reconnects with warm, pre-qualified leads most likely to act

  • Luxury Print & Direct Mail create elevated, tactile impressions with staying power

With The Vanaken Strategy, you’re not just listed.
You’re launched—strategically, professionally, and profitably.

YOUTUBE MARKETING

Strategic videos showcase your home to thousands of active buyers on YouTube—combining storytelling, local lifestyle, and search-optimized content that turns views into showings.

EMAIL MARKETING

Strategic campaigns go straight to our curated database of qualified buyers, agents, and relocation contacts—delivering your home’s story directly to inboxes that matter.

SOCIAL MARKETING

Eye-catching reels, carousel posts, and geo-targeted ads ensure your property shows up where today’s buyers scroll, search, and save.

Proudly Aligned With Industry Leaders & Service Organizations

Mary Ellen Vanaken Team logo featuring stylized houses and text, representing a real estate business focused on North Atlanta market insights.

925 North Point Parkway, Suite 200, Alpharetta Georgia 30005

17706265712

© 2025